Top Hasbro Games Performance on Unified Platform in Sweden Q2 2023

Over the second quarter of 2023, Hasbro's top gaming apps in Sweden demonstrated varied performance metrics on both iOS and Android platforms. Here’s a detailed look into the performance of the top five Hasbro games based on Sensor Tower data.

MONOPOLY GO! saw its weekly revenue fluctuate, peaking at around $39K in late April before stabilizing near $35K towards the end of June. Weekly downloads showed a sharp decline from mid-April, dropping from approximately 18K to just over 3K by mid-June, though there was a slight uptick to about 5K in the final week. Active users also saw a downtrend, from around 39K in mid-April to approximately 24K by the end of June.

World of Peppa Pig: Kids Games maintained a consistent revenue stream, averaging around $1K per week. Downloads remained relatively stable, hovering around 800 downloads per week, with a slight dip to around 600 in early June. Active users remained steady at around 3K throughout the quarter.

MONOPOLY Solitaire: Card Games experienced a notable surge in downloads in early May, reaching over 2K in the week of May 15, before stabilizing around 600 by the end of June. Active users followed a similar pattern, peaking at nearly 2.2K mid-May and then declining to about 1.1K. Revenue contributions were minimal but showed a slight increase towards the end of the quarter, reaching $7 in the final week.

PJ Masks™: Moonlight Heroes had modest revenue figures, with minor fluctuations, the highest being $46 in early April. Downloads and active users remained relatively stable, with downloads around 500 per week and active users just below 1K, though both metrics saw a slight decrease towards the end of the quarter.

MY LITTLE PONY: MAGIC PRINCESS showed a consistent performance in terms of revenue, averaging around $500 per week, with a peak of $830 in mid-June. Downloads remained steady, averaging around 300 per week. Active users hovered around 4.5K, with slight fluctuations throughout the quarter.

For more detailed insights and trends, visit Sensor Tower.